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Job Description

Position Description


Reporting to the COO and serving as an integral member of the management team based in Hong Kong, the Chief Marketing Officer (CMO) will be responsible for developing the company’s global marketing and public relations strategies and oversee their execution.




Strategy, Vision and Leadership

·         Contributes to the development of APrivacy’s strategic goals and objectives as well as the overall management of the marketing and public relations components of the organization

·         Works with the President & CEO on the overall strategy

·         Works with COO and other key members of senior management on marketing, content, branding strategy and execution

·         Maintains continuous lines of communication with management team

·         Represents the organization externally, as necessary, particularly in marketing matters



·         Minimum 15 years of experience in senior marketing management roles

·         Previous experience in banking and/or luxury goods channels

·         Proven track record of defined successful strategies and leading its execution including: market research, product development, branding, loyalty management, e-commerce, advertising, promotions and sponsorship

·         In-depth acquisition and retention experience

·         Passion about working in international markets

·         Proven ability to create and execute a global marketing and public relations vision

·         Skilled in driving innovative, global multi-channel marketing strategies utilizing digital, direct and grass roots programs

·         Well-connected with media outlets and industry publications

·         Full capabilities in developing, creating and executing successful public relations campaigns

·         Ability to operate as an effective tactical and strategic thinker as well as a team leader who can positively impact both strategic and tactical marketing initiatives

·         Entrepreneurial team player who can multi-task in a fast-paced environment

·         Exceptional written, oral, interpersonal, and presentation skills

·         Self-reliant, great problem solver, results oriented

·         Ability to speak Mandarin and/or Cantonese considered a significant asset

About APrivacy

APrivacy provides the banking and finance industry with an information security and tracking service anywhere, any time and on any device. APrivacy’s enabling technology allows banks to drive new revenues, reduce risk and support compliance efforts.APrivacy’s patented solution empowers bankers to communicate and share information with their clients using the devices they prefer (iPhone, Android, etc.) via the channels they prefer (Gmail, Outlook, Dropbox, etc. ) and the medium they prefer (Email, PDF, PPT, Word, Excel, etc. ).With APrivacy financial institutions achieve a level of control on their information they previously did not have, such as retrieving emails or documents even after they have been sent and/or downloaded onto a client’s device.Additional controls include blocking a recipient from forwarding, printing, saving information and geo-fencing protection . Everything is supported by strong data analytics and audit trails.APrivacy’s patented solution satisfies the banking industry’s most strict security and compliance requirements whilst enabling seamless and enjoyable client communications.
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